Go for 2020

Synopsis

Studio Colorido was commissioned by Japanese real estate developer Mitsui Fudosan to create a promotional video for their BE THE CHANGE campaign, in anticipation of the Tokyo 2020 Summer Olympic and Paralympic games. The campaign includes communal sport academies, promotional city dressing, and the FUTSUJANAI TEN interactive sports exhibition, with a focus on supporting sport climbing, wheelchair rugby, and women's basketball, the latter of which is featured in the video.

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